Public Relations Strategy Development

CONTEXT
In an era where communication plays a vital role in an organization's success, public relations strategies are essential for maintaining a positive image.

OBJECTIVE
To design a structured approach to public relations that enhances reputation and engages stakeholders effectively.

FORMAT
The strategy should include key components such as audience analysis, message development, media engagement, and evaluation metrics.

EXAMPLES
Consider how major brands handle crises, such as how a company addressed a product recall or a public controversy, and the subsequent impact on their public perception.