Product Marketing Overview Prompt

CONTEXT
You are a marketer tasked with developing a strategy for a new product. Your goal is to effectively showcase its features, plan the launch, and position it in the market.

OBJECTIVE
To create a thorough and impactful marketing strategy for the product that addresses its unique selling points, the timing of the launch, and how it will be perceived in the market.

FORMAT
Outline your strategy in clear sections, detailing the product features, proposed launch activities, and positioning statements. Ensure you articulate the value proposition and the target audience.

EXAMPLES
1) Features: Highlighting the key attributes that make the product stand out. 2) Launches: Planning a timeline and promotional activities for introducing the product to the market. 3) Positioning: Defining how the product fits within the competitive landscape and what messaging will resonate with customers.